Sugar Jam is an absolute gem! I came from Atlanta to celebrate my birthday and wanted Sunday brunch options. From the moment we walked in, Sam made us feel welcomed and made the most delicious mimosas (and cupcakes)! The warm and welcoming atmosphere set the tone for a great experience. The service was top-notch—friendly, attentive, and genuine. You can tell the staff takes pride in what they do. Now let’s talk about the food—WOW. Every bite was packed with flavor and clearly made with love. Whether you're craving brunch classics or Southern-inspired comfort food, everything is cooked to perfection and beautifully presented. The portions are generous too, so come hungry! If you're looking for amazing food, excellent service, and a place that feels like home, this is it. Highly recommend!

This was our first stop in Arizona from our flight and boy were they busy. It was a beautiful day so we sat outside with minimum waiting time. Our waiter wasn’t very friendly but we did get a little dance and energy from another waiter right before we left :) The food was tasty and filling... we couldn’t finish it all. The weekend brunch was great portions for the price. It was a tad hard to find parking as it was sooo busy but it was free. The music was a vibe as well. 10 out of 10 recommend!

This was a whole vibe! From the atmosphere to the waitress to the staff to the food, drinks, energy, music, everything! Went here to celebrate a birthday, and we were not disappointed! We came in from the East Coast and had a reservation, which is what I would highly recommend and we did not have to wait but five minutes! We receded and greeted and not let down. The food was amazing. We ordered alcoholic and nonalcoholic drinks and the food was unlike any other! If you’re in the Phoenix area, I would highly recommend you go here.

Me and my friend had brunch here May 17th and it was my first time here and I enjoyed it! It was such a good vibe!!! I am so glad we made reservations as it is highly recommended. We got there at 9:30am and the music was going but I noticed the music gets louder as more of a crowd comes in which was about 10-10:30am. I forgot our waiter's name but he was so cool and sweet! I had the chicken and French toast, scrambled eggs and potatoes and it was so good!!! The music was good as well! I also love how a photographer comes to your table and takes your picture and then later they come with different poses of your picture and you can get that with a frame for only 25-30 ( I forgot the price). But this is a very cute spot and taste very southern! As a person for the south, this was refreshing! I would be back!

Arrived at 9:10am on a Sunday. No reservations and was seated as soon as we came in. Our waiter was amazing and our food arrived within another 20 minutes. We left the restaurant by 10am, right before it got too busy. Atmosphere is wonderful with a good selection of music. There is a photographer (not sure if it’s every day). However, it shouldn’t be done at the table. Set up an area, and if people choose to do photos, they can. This avoid having drinks and food in the photos and you’ll have a better chance with lighting and people possibly buying the photos.

Wow! The food is absolutely delicious. Super unique dishes you can't get anywhere else in Phoenix. The staff is so nice as well. They have a dj, and the music is pretty loud so definitely a party brunch place. Overall I would definitely go back!

This place was nothing short of amazing! The music, vibe and atmosphere were immaculate! The food was delish I had the fried Lobster, shrimp and crab grits! I found myself chatting with the owner and she is so kind and down to earth! I can’t wait to come back.

Real good and honest food with real flavour. Get there early this place is pretty much full all the time. We got shrimp & grits apple pie french toast & chicken tenders. Did not disappoint. We had their biscuits previously and was too full to enjoy them again this time, get it if you can. Great vibe, and the coffee is great too